P.A.C.K. Coloring Book

Published in 1977, Big Jim and the P.A.C.K. Coloring Book is a vintage illustrated activity book based on Mattel’s P.A.C.K. adventure universe. The story features Big Jim and members of the P.A.C.K., including Warpath, as they confront Zorak and his schemes involving animals and robot warriors. Period descriptions confirm that the book combines a continuous adventure narrative with black-and-white illustrations intended for coloring, making it closer to a story-based coloring book than a simple activity title. The artwork has been attributed by collectors to Tony Tallarico, although this attribution is not firmly documented by the publisher. This Big Jim Mattel-related vintage reference is generally identified as 1660 and belongs to the final American P.A.C.K. publishing period of 1977.

Real heroes always live great adventures.

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